Has anyone else come across this on Instagram? It cracked me up.
Even though it’s a joke, many people truly believe they have to eat like that in order to lose weight.
Ughhh. Not true!
The goal is to be fit and happy…not fit and miserable!
There’s a difference between eating indulgently after (or during) a long and stressful day vs consciously eating your favorite food.
Let’s say you’re going to your favorite restaurant this weekend. By all means…get your favorite dish!
Let’s say you’re going to a BBQ this weekend. By all means…have a few beers and some of your favorite food.
Both are planned, mindful and conscious. Exactly what we want.
We want to save ourselves for when it’s special. When it’s memorable. So memorable that it passes my “Will I remember this in two weeks?” test.
Those cookies and chips we often eat during the day….when was the last time we remembered those the following day, let alone in two weeks?
The bread that many restaurants serve…when was the last time we remembered it?
Unless the restaurant is known for their bread and it’s truly world class, it’s just not worth it. As tasty as packaged cookies and chips are, we can get that stuff anywhere.
Let’s save ourselves for when it’s really and truly worth it.
When we’re making the right choices for the routine meals – our everyday breakfast, lunch and dinner and snacks – we’re able to indulge guilt free when it’s really and truly special.
It reminds me of people who start dieting on vacation because they’re so unhappy with how they look and feel…
NO! The goal is to indulge guilt free while we’re on vacation.
Or those that don’t partake in a special holiday meal or tradition because they’re on a diet. NO! That is the fastest way to feeling deprived. Feeling deprived never leads to success.
Fit and happy. Not fit and miserable.
This approach is very different than most other programs out there.
A client once told me that she had to sign a contract stating that she’d never indulge again before starting some diet she did in the past. Are you freakin’ kidding me?! #Doomed from the start
It’s interesting. I talk with so many clients about my program after they join. And one of the top reasons why they don’t join at first is because they were scared of what they thought they were going to have to give up…
“Life is too short to never indulge. I don’t want to give up my favorite foods.” they say.
When they learn our approach they’re always so relieved. “You mean I don’t have to give up my favorite foods?” they say in disbelief / excitement.
Nope! Absolutely not. In fact, we teach our clients how to indulge so it doesn’t impact their results. This is key.
We all have negotiables and non-negotiables and one of the things we’ll help you do is fit in your non-negotiables – this way, you can have your “cake” (or pizza, or wine, or cookies or ice cream or whatever) and eat it too! Really.
I don’t want you to miss out on family gatherings, traditions and parties because you’re on a diet. That’s terrible.
As Matt said in his success story:
“I didn’t have to start going to bed at 9pm, or stop drinking completely, or stop eating late night food. I was taught how to make healthier choices alongside my crazy lifestyle.”
Or as Tara said in her success story:
“I became empowered. Food no longer controlled me, and I could enjoy indulgences that were “memorable” (Adam’s word) without feeling guilty.”
Remember: Fit and happy. Not fit and miserable.
P.S. This is a great start but it’s only the tip of the iceberg in terms of what we’ll teach you as a client. If you’re interested in learning more about our proven program click here. I sincerely believe and know we have the best program out there. So much so that I offer a 100% money back guarantee. I believe in what we offer that much. You can try my program for a full month. If you’re not feeling/seeing results after a month you get your money back. It’s that simple. We only succeed if you succeed. The way it should be. I’ve been offering this same guarantee since I started MBT in 2007.
MBT will be the last program you ever do because we’re going to teach you the right mindset along with the habits and behaviors necessary to lose weight and keep it off. Not to mention the free lifetime maintenance you’ll get once you reach your goal with us. That’s my commitment to your long term success.
P.P.S. Having a framework for how to eat is critical. But some of you might be saying, “I love this approach. It makes perfect sense. The thing is it’s very hard to avoid eating junk, even when it’s not special.” This is stress, habitual and emotional eating. A big part of what we help our clients overcome. Learn how and why we’re able to offer guaranteed results here.
Let’s get right into it…
Asking ourselves this question will help us figure out if we’re eating for the right reasons.
Here’s the question:
“Am I using this food or am I eating this food?”
Here’s what I mean.
We tend to use food for entertainment, pleasure, comfort, security, etc., instead of eating food to make us feel energized, satisfied, healthy and vibrant.
BIG difference in using vs. eating.
“Awesome question, Adam. Super helpful!”
“But what if I’m about to “use” food? What shall I do?” you ask.
Never fear. MBT is here!
I’m a huge fan of questions. Asking ourselves the right questions helps to change our perspective. And that’s the idea. It’s all about perspective.
How can two people see the same thing in a totally different way? I’d rather see it in a positive light.
So, you’re about to use food…
1. What’s really bothering me? What am I really hungry for? (It’s never about the food.)
2. What can I do about it?
3. WHY don’t I do anything about it?
The third question is the kicker. Because while it’s easier in the moment to do nothing, we know that suppressing our feelings is like ignoring the most annoying and persistent door to door salesperson…
They will keep on knocking and keep on coming back until we open the door.
We might as well open the door sooner rather than later. The sooner we deal with whatever it is — the sooner, we can move forward.
In other words, the sooner we face our stuff, the less likely we’ll be to stuff our face.
And, amazingly, the cravings and urges we feel will start to subside.
P.S. Like this post? You’ll love our program! This is only the tip of the iceberg when it comes to emotional eating. Helping our clients overcome emotional eating is a big part of what we do.
This is why so many “diets” out there fail. They don’t address the psychology of weight loss. For the most part, we know what to do! It’s just that we’re unable to do it consistently. Why? A big reason is because we never address the critical mental side of weight loss and getting in shape. Tactics are only 10% of the equation. The rest is mindset/psychology. Learn more about our proven program by clicking here.
Few questions to think about…
1. Do you think underperforming students who are paired with students who excel in school (even though at times, they might feel inferior compared to the better student) do better or worse than those underperforming students who aren’t paired with anyone?
Wow, that was a long sentence. Here’s another one for you…
2. Do you think small business owners (who want to own a large business) who are paired with successful large business owners (even though at times, they might feel inferior compared to the big business owner) do better or worse than those small business owners who only hang around other small business owners?
In Gretchen Rubin’s Happiness Project – she set all sorts of resolutions for herself in order to try to make herself happier. (Spoiler alert: it worked!)
However, towards the end of her one year project she noticed that in some ways, she made herself less happy. How so? Well, because she was trying to improve, she was more aware of her faults so she felt more disappointed when she slipped up.
In her book (which I love), she writes, “Happiness doesn’t always make you feel happy, and a heightened awareness of my failings, though salutary, wasn’t bringing me happiness in the short term – but in the long term, I was sure, I’d be happier as a consequence of behaving better.”
She was comforted by the words of Benjamin Franklin:
“On the whole, though I never arrived at the perfection I had been so ambitious of obtaining, but fell far short of it, yet as I was, by the endeavor, a better and happier man than I otherwise should have been had I not attempted it.”
I’ve said many times ignorance is bliss. Because once we’re aware of something, it’s hard to ignore it.
Sure, it’d be “easier” to eat whatever we want all day.
Especially, if we don’t know any better. But we all do know better. Obviously!
And when there’s a knowing and/or a desire without action, unhappiness ensues.
When we’re trying to improve something, we become aware of everything in that aspect.
So, when we do make the inevitable indulgent choices (we’re not robots!) we feel extra bad about it because we’re so aware of it.
And that can lead to feeling unhappy or frustrated. “Ugh, why bother?” we think.
This is why so many people quit.
They’d rather “not care at all” than have to deal with frustrated feelings every now and then. (Of course they’re totally forgetting about how they feel when they “don’t care at all” — like when they don’t love how they feel and look and when that nagging feeling of wanting to be healthier and fit pops up in their head.)
Keep in mind: The desire to be healthy and fit doesn’t go away. It’s always there. It’s that we cover it up with rationalizations when the going gets a little tough. When the going gets a little uncomfortable.
Human beings will do anything possible to avoid discomfort. This is what we humans do. (This is one of the reasons why coaching and accountability is so powerful.) Knowing this is what we humans do is a huge first step to becoming who we want to be.
All this to say, these feelings don’t mean trying isn’t worthwhile. I’m convinced (along with many, many others) trying will lead to far greater happiness than just accepting where we’re at with our health and fitness.
Next time we feel bad about indulging unplanned a) remember we. are. not. robots b) we truly do care about our health and fitness and that’s a wonderful thing and c) let’s use that feeling as motivation to make our very next meal on point. How we don’t want to feel can sometimes be more powerful than how we do want to feel.
There’s no such thing as perfection anyway. Only progress, and that feels awesome.
More awesome than just hoping and wishing. More awesome than trying to convince ourselves we don’t want to be healthy and fit because we’re frustrated in the moment.
As they say in many circles, never quit on your worst day.
P.S. One of the reasons why so many diets fail to work is because there’s no one there when you inevitably fall off track. As Zig Ziglar said, “People often say that motivation doesn’t last. Well, neither does bathing – that’s why we recommend it daily.” This is the power of MBT. We are with you every single step of the way from start to finish. This is why we get the results we do. Learn more now by clicking here.
On May 6th, 1915 – Boston Red Sox picture Babe Ruth hit his first career home run in a game against…the Yankees.
Sure, home runs are fun to watch (unless they’re against the Yankees). But relying on them to win games is fools gold…
I don’t write enough about celebrating small wins. In fact, the only way to create BIG wins (weight loss, dropping sizes, baggy clothes, more energy, etc.,) is by creating small wins.
Getting the body we want is about the accrued power of thousands of meals, and hundreds of workouts. Each one counts just as much as the next one. But like with everything in life, it’s unrealistic to expect rainbows and butterflies all the time.
But even in the worst situations there can be a win. Really!
Let’s say we’re in the middle of an unplanned indulgence and we’re eating ice cream. Leaving even a few bites is a win nonetheless. That’s progress!
Bonus: Get a lower calorie indulgence such as frozen yogurt.
Let’s say we really don’t feel like exercising. Typically, we would be inactive all day. Instead, we do 20 jumping jacks before we shower. That’s progress. It’s a win nonetheless!
Bonus: If you feel like doing nothing, how about going for a walk? Heck, why not walk in place while watching TV? Something is always better than nothing. And movement energizes us. Too many people feel that if they can’t train like an Olympian why bother at all? Rationally, we know this is silly. Done is better than “perfect”.
Let’s say we have a terrible day of eating. We’re disgusted with ourselves so we choose not to submit our daily report. But instead, we submit it, and are as open and honest as possible.
Note: I, and we, learn the most about you, when the going is tough. Not when things are going great. It’s smooth sailing when it’s going great. The greatest growth happens when the sh*t hits the fan. And it ALWAYS will. We’re not robots!
While these can be seen as “negative” things, they can also be seen as wins.
No, it’s not perfect. But it’s progress.
Besides, we don’t live in a perfect world. We live in a progressive one.
Although change can seem daunting at times, it’s very possible. It takes a lot of effort. And lots of courage. But mostly, it takes a willingness to be vulnerable.
And part of that is not only celebrating the good but also how the not so good is getting better.
Let’s talk about how to get what you want in life…
Well, it’s all about persistence.
So, what is persistence anyway?
Persistence is having the same goal over and over and over and over.
Many of us want to lose weight…
The challenge with weight loss is that it’s never about a hammer hitting plate glass.
It’s always about the accrued power of thousands of meals. Meals that accrue, morsel by morsel until our body is ready to change, starting a downward trend.
The first few pounds are very exciting, of course. Everyone lines up to cheer. (Our friends, loved ones, coworkers, etc.)
The pounds after that, though, are often lonely. (Everyone is great at STARTING diets…it’s the keeping on going. That’s the hard part. This is partially why we see so many people START diet after diet.) (This is also why accountability is so powerful!)
Everyone has long left the building or the cheering section and moved on to celebrate some other first few pounds.
And so the pounds after the first few pounds, oftentimes get questioned by ourselves the most.
“Am I still working on this?” “Do I really want to lose the weight?” “Is this that important to me?” “Is this really worth it?”
These thoughts are coming straight from our short term, irrational mind.
Remember: in the battle between our short term, irrational mind vs. our long term, rational mind, the job of the irrational mind is to reduce the amount of discomfort we face as much as possible. Why? Our short term/irrational mind cares about one thing and one thing only: NOW.
This is the battle we all face: Balancing living for today versus living for tomorrow.
Let’s talk about three ways to get what we want in life:
1. Actually, get what we want! (“Wow, that was so insightful Adam!”)
2. Or, and this is what most people do, change what we want.
We change what we want because we realize that getting what we want isn’t so easy. We realize it takes a lot of consistency as well as discomfort and compromise.
So we rationalize…
“Eh, I don’t care about my body. He/she should love me for who I am!”
“Screw it, I rather enjoy my life now and eat whatever I want than be a miserable fit person!”
“I’ll worry about my health and fitness later. I’m too busy!”
“I’ve lost enough weight.”
I can go on and on. But we all do this.
Obstacles and challenges are those annoying things that appear when we lose sight of our goals.
3. It turns out, the most effective way to get what we want – is to keep having the same goal over and over and over. To keep wanting the same thing over and over.
It’s key that we stay focused on all the benefits of being healthier and more fit. It’s key that we focus on the beautiful omelets we’re making rather than the broken eggs.
Our desire to be healthy and fit doesn’t go away. It either gets realized or rationalized. Rationalizing them is “easier” but it doesn’t lead to satisfaction and fulfillment.
We all know what we really want. Knowing that our short term / irrational mind is going to chime in every now and then to try to convince us otherwise helps us to laugh at it like this (video, safe for work), and keep on keeping on.
P.S. Do you convince yourself that you don’t want to lose weight while on a “diet”? Do you say things to yourself like: “Am I still working on this?” “Do I really want to lose the weight?” “Is this that important to me?” “Is this really worth it?”
If so, try my program. There’s nothing like the power of daily and personal accountability to keep you focused and moving forward. I offer a 100% money back guarantee. That’s how much I believe in my program and the results we can get you.