In this post, I’m going to explain why our friends feel bad spending a lot of money on healthy food but seem to have no problem, at all, spending a lot on crappy food. And then I’m going to introduce a simple mind set that can help you a lot going forward. Let’s get to it!

Confession time…

I love ice cream. I love cookies. I love hamburgers and fries.

I’m not saying it’s not fun to eat unhealthy. Because it is.

What I’m saying is that it’s way MORE fun to eat healthfully and to exercise.

Said in another way, I’ve never felt better from eating junk food than I have from eating healthy food.

I ALWAYS feel better when I eat better. (I know you do too.)

Ready for the reason why your friend is willing to pay top dollar for junk food but protests when it comes to healthy food?

When we’re in the middle of an intense craving, and we feel compelled to eat, we don’t think twice about the price.

$6 for a pint of ice cream? “I’ll take two!”

$4 a cookie? “Here ya go!” And we’ll even say, “Thanks!”

Gotta drive 5 miles away for that certain type of pizza you like? Vroom, vroom!

We do this because we’re thinking irrationally. We’re thinking with our short term self.

And when we go to the supermarket on a satisfied stomach (because my clients don’t go to a supermarket hungry, right?) we’re rational and thinking long term.

$6 for grapes? “What are they nuts?!?!?” we think.

$8 for clementines?! “That’s just insane!”

It goes on and on.

We feel bad about paying good money for good food but don’t think twice about paying good money for bad food.

Here’s a real quick lesson on why we buy:

We buy things because of the way they make us FEEL. People don’t drive fancy cars because they get them from point A to B faster. People don’t buy nice
watches because they tell time better.

No. They buy the fancy car because of the way it makes them feel. They buy the fancy watch for the same reason.

Here’s the best part about buying healthy food for ourselves —-> We feel better too!

I feel so much better investing in healthier food rather than spending on junk food.

This is the crucial switch:

EXPENSE VS. INVESTMENT

Want ice cream? The ice cream COSTS $6.

Want grapes but feel bad because your rational mind is telling you they’re too pricey? The grapes are an INVESTMENT of $6.

See the difference?

We feel even better eating it and 100x better AFTER eating it.

So let’s not feel bad about spending a few extra bucks on ourselves food wise.

The best part?

A cost is lost money. An investment pays us back over and over again. (At least a good one, does.) With our food choices, we GET to feel awesome during, afterward, and of course, we get to work towards our health and fitness…

Which, to me, is the BEST investment we can ever make. (Am I biased? Sure…but even if I didn’t own MyBodyTutor, I’d think it was.) I mean, without our health and fitness does anything else really even matter?

After all, YOU ARE worth it!

And besides, if you want to get all rational, I can list countless studies that prove how investing in our health and fitness now is far cheaper than the
alternative. But I will spare you and share these two quotes:

“An ounce of prevention is worth a pound of cure.”

“It’s better to pay the supermarket than the doctor.”

Successful people invest in themselves, and they don’t feel bad about it because they know they’re an appreciating asset.

Have a great weekend! And remember: if you’re going out to eat, don’t feel bad spending a few extra bucks on the healthier food! We never, ever, regret our healthy choices.

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In my opinion, there are three important parts to living your life in the best way:

- HEALTH
- WEALTH
- LOVE

See those three things?

Rate each one of yours on a scale of 1-10.

1 = I hate this part of my life.
5 = It’s acceptable… but I’m not happy with it.
10 = I’m kicking assssss.

Health, Wealth, Love.

Notice anything? Is one of yours WAY lower than the other?

When one of them goes way low, the others are impacted. Think about it:

If your wealth sucks, it’ll be harder to find or keep love. It’ll be more difficult to maintain your health with no resources and luxury of time.

If your love sucks (I mean family and friendly relationships along with romantic ones)… it’ll impact your health and depress you, which means your wealth AND health will suffer too.

If your health sucks, it’ll impact your love life AND your wealth.

In fact… if you don’t have your HEALTH, you can’t enjoy love or wealth! So what’s the damn point of doing anything without optimal health?!?

The easiest way to boost all three factors is to focus on your own health.

When you start feeling good, looking good, and your mind is clear, THINGS STARTS GETTING DONE.

And a person who handles their things and improves their life is SEXY AS HELL.

Ready to make an amazing investment in yourself with a tried and tested program that has helped 100’s and 100’s of people lose weight and get the body they’ve always wanted? Try it! You have nothing to lose. (I believe so strongly in it – I offer a 100% money back-guarantee.)

Learn more about the proven program by clicking here.

There’s a story about a guy who attends a weight loss seminar, and complains to the keynote speaker that, despite trying everything, he can’t lose weight.

“You’ve tried everything?” asks the speaker.

“Everything,” the guy replies.

“What were the last hundred things you tried?” asks the speaker.

“Well,” the guy admits, “I haven’t actually tried a hundred things.”

“Then what were the last twenty-five things you did?” asks the speaker.

“I haven’t tried twenty-five things, really, either,” the guy responds.

“So how many things have you actually tried?” asks the speaker.

“Well,” says the guy, sheepishly, “maybe five or six.”

When Greg first signed up, he told me he had tried everything and nothing worked. Naturally that excited me. It’s always fun to see if MBT is as effective as I believe/know it is.

What happened?

After a week of working with him he wanted to quit! And remember before Greg started, he had told me that no matter what he’s done in the past, he couldn’t lose weight?

I was astonished.

You know why?

In our first week together, we LOST 3 pounds!

This is truly fascinating to me…

But this is all part of human behavior. This is what keeps me so interested in this game.

I love exploring the psychological reasons behind our actions. After all, it’s ALL psychological.

Let’s talk about cognitive dissonance. This happens when we have two conflicting desires. For example, smoking. It is well known that smoking cigarettes can cause lung cancer yet every person I’ve ever met wants to live a long, healthy and fit life.

The uncomfortable tension caused by these two opposing ideas is known as dissonance. As humans, we look to get rid of this uncomfortable feeling. This is known as dissonance reduction.

The only way to get rid of this uncomfortable feeling is by a) quitting smoking b) denying that people actually get sick from smoking or c) justifying and rationalizing.

For example, a smoker could rationalize their behavior by believing that few people get sick from smoking, it only happens to people who smoke more than they do, if smoking doesn’t kill them something else will, they’ll quit next year or they only live once and they deserve to smoke.

In essence, they either need to take action (quit smoking and get whatever help they need <—- this is very hard!) or they need to make themselves feel better by rationalizing their smoking – which is what most people do (<—this is much easier and that’s why most people do it).

Knowing this, let’s talk about why Greg who has “tried everything” to lose weight, and finally did with MBT, wants to quit the program.

I’ll tell you why:

F.E.A.R.

It comes down to either fear of change, fear of failure or fear of success.

Everything he says boils down to fear.

There’s an old saying that I love:

“The temptation to quit will be greatest just before you are about to succeed.”

In this case because Greg actually succeeded, he realized he was going to have to change for the long term. And unfortunately, real change is uncomfortable.

He got scared.

Because deep down, Greg wasn’t ready to really change. He didn’t think MBT would actually work. So he wasn’t prepared to let go of emotional eating.

In his mind, he needs to emotionally eat and he can’t imagine life without doing so.

His success made him fear the change.

So now, Greg is coming up with all sorts of excuses because he really doesn’t want to change. His main excuse is that it takes too much effort to submit a feedback every night.

Interesting.

Because he wants to change – but sorta doesn’t want to change – that’s causing a lot of dissonance or tension or discomfort (whatever you want to call it).

He has to get rid of that discomfort somehow…so he’ll find anything and latch on to it so he can ease the tension.

(Ahhh yes…submitting a feedback is a pain in the butt and it takes effort. Yes!!! Whew. Now I can rationalize my excuse – and not feel as bad and quit the program so I don’t have to change…because I’m really scared to change.)

The real problem ISN’T that it takes effort to submit a feedback. We make time for what’s important to us.

The real problem is that he doesn’t want to actually change. He rather just talk about changing. (We’ll work on this.)

Instead of criticizing or shaming him like so many people out there would do (because it’s the obvious and easy thing to do), it’s far more effective to help him understand his own behavior. (Shaming or criticizing never leads to long lasting change.)

Fighting human nature is silly.

Instead, when we understand what’s going on around us, it makes it a lot easier to call it what it is and move on.

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Let’s face it. It were easy to change, people would do it.

It’s the daily and personal accountability, support, coaching, and guidance combined with our proven program and system that helps the change occur.

Got a question about the MBT program? Feel free to message me.  I read and reply to every email. I live for your success!

I hope everyone on the East Coast is okay from the hurricane. I know some of us are still without power. What a crazy week we’ve had! First it was an Earthquake and then it was a hurricane.

I often think about babies (relax mom, I know you want more grandkids). And it’s amazing to me that we all start off as a blank slate loaded with nothing BUT potential. Sure, we have our natural temperament – but we’re also who we are because of our surrounding environments. Our fears, hopes, and dreams are all impacted by this.

What if somehow, someway, our memory of our selves was erased?

We wouldn’t have any limiting beliefs or self defeating thoughts…

All of our failures, screw ups and mistakes would be gone from our brain.

In fact, no matter what our past has been like, we have a SPOTLESS future.

Sounds amazing right?

Of course, having our memories erased is not doable. So…

Instead, I’m going on a vacation. I can REALLY use it after all the crazy weather. But I want you to join me on the vacation!

Well, I’m not really going on vacation. I’m taking a vacation from myself.

There are still many things I do that I want to change. Many habits, actions, etc.

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For example, what’s the first thing you do when you have an intense craving for chocolate?

Do you give in? Or do you reach for fruit? What if for just a week or just for the next 2 days you only reached for fruit?

Do you wake up as early as you want to? What if for just the next 3 days you woke up a tad earlier?

Do you cook yourself a healthy breakfast? What if for just the next 3 days you made yourself a healthy breakfast?

Do you submit your Daily Feedback right after your last meal? What if for the next 5 days, as soon as you’re done with dinner you flossed, brushed your teeth, used mouth wash then did the dishes and then logged on and filled out your feedback? (Close that kitchen!)

What if you submitted your feedback even before dinner so you have to eat what you said you were going to eat!? (The more we can mentally rehearse what we’re going to eat, the better.)

Do you keep all of your promises? What if for just a week, you kept every promise you made to others AND yourself?

What if for just a week, you didn’t give in to any impulses and only ate whole, natural and real food?

Can I go on and on? Yes. But I think we get the point. I’m not asking you to do these things forever.

BUT, I’m asking you to try it for a week. 5 days! Actually, let’s make it for just the next TWO days.

And I want you to see how you feel after 2 days. We’re taking a vacation from ourselves!

So if you do something that you want to change, instead of talking about it or writing about it, let’s just be about it and THEN write about it! Starting this very moment!

Remember: act as if you were born today. Anything IS possible for the next two days. Why? We don’t know any better.

See you in paradise!

P.S. Speaking of being born today, I’m EXTREMELY excited to welcome my second nephew, Myles Joseph to this crazy, amazing and miraculous game called life. He was born this morning and weighs 7 pounds. Thankfully, both my nephew and sister are doing great!

I’d like to introduce you to a VERY scientific term I like to call: “The Difference”.

One of my favorite lunch foods is tuna. I grew up on it. It happens to be very healthy too. (Of course, like anything, moderation is key. Gotta watch out for the Mercury.)

On the weekends, I like to make myself some tuna salad. I add mayo and celery and sometimes carrots. It’s delicious!

Call me what you want…

When I was in 5th grade, I decided (under no one’s influence but mine) to cut out soda completely from my diet. What does a 5th grader who idolized Michael Jordan replace it with? Gatorade! And then in 6th grade, I realized how much sugar was in Gatorade so I limited my Gatorade intake to only when I was playing basketball, and drank water with everything else.

Around that time…

I heard about light mayo so I started using it. “Ohhh tuna and light mayo, this is unbeatable now!”

Or so I thought.

After a little while, I was no longer eating tuna fish. Why? I couldn’t stomach the taste of light mayo.

It took me a while to realize this but finally I chucked the light mayo and went back to regular mayo. Once again, I was as happy as ever with my tuna.

I realized “The Difference” right then and there. Some foods aren’t negotiable. Mayo happens to be one of them for ME (maybe not for you though).

But if you ask me to choose between a beef burger or turkey burger 90% of the time, I’m just as happy with the turkey burger.

If you ask me to choose between a whole wheat bun and regular bun, I’m just as happy with the whole wheat bun.

If you ask me to choose between frozen yogurt and ice cream, I’m just as happy with the frozen yogurt.

There’s many examples where the healthier version is just as good. Sometimes it’s even BETTER! Many times, “The Difference” isn’t all that different. And it’s definitely worth it to choose the healthier version.

And for some foods “The Difference” is NOT worth it. No matter what, I need the real deal version.

Is there a lighter version of something you eat?

Examples:

Egg whites instead of whole eggs?

Turkey bacon instead of regular bacon?

Baked chips instead of regular chips?

Dark chocolate instead of milk chocolate?

Turkey hot dogs instead of regular hot dogs

Baked chicken instead of fried chicken?

Skim milk instead of whole milk?

Think about that this week.

Seek “The difference” when possible!

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Why not experience “The Difference” of having a Body Tutor on your side to help you accomplish your goals? Otherwise, it’s just too easy to make excuses and rationalize those excuses.

MBT has helped 100’s of people just like you get the body they want with our proven program and methods. Learn more right now!